Bakery giant Bimbo to build 1,000 electric trucks per year

The dynamics of the commercial vehicle market are very different from those of the fashion-driven passenger vehicle market. When it comes to electric trucks, it’s fleet buyers who are taking the initiative, from Germany’s Deutsche Post to Amazon to UPS. Now the bakery giant Grupo Bimbo has announced plans to build its own EVs.

Mexico City-based Grupo Bimbo is the world’s largest baking company, with more than 100 locations in 17 countries. Its brands include Sara Lee, Entenmann’s, Thomas’ English Muffins and Nature’s Harvest.

The new plan calls for Bimbo subsidiary Moldex to build around 1,000 electric trucks per year for the next four years for the company’s fleet, and possibly to sell vehicles to other companies as well.

“In 2012 we started planning and designing what would be Grupo Bimbo’s first electric vehicle. Today, thanks to the talent of Mexican engineers at our subsidiary Moldex, located in Lerma, State of Mexico, we have an electric distribution fleet of more than 400 vehicles, and we are ready to take this big step of expanding the fleet by 4,000 units,” said Executive VP Javier González Franco. “This will provide sustainable distribution to corner stores in Mexico using a fleet that will operate without leaving a trace on the planet.”

Energy for the electric distribution trucks will be generated by Grupo Bimbo’s Piedra Larga wind farm in Oaxaca.

José María-Aguilar, CEO of Moldex, said Grupo Bimbo has invested $146 million in its electric truck initiative. “These are the new generation of trucks, which have lithium batteries for greater load capacity and speed,” María-Aguilar said. “We have the ability to assemble up to 3,000 units per year, but we will make 1,000.”

Source: Grupo Bimbo via FreightWaves

  • Corky

    And here in the U.S. we have an administration that is doing everything it can to make us uncompetitive as possible in the EV space.

    • Stuart McColl

      Agreed … but know this … Trump is the only President in the last 4 who argued assertively with China regarding Intellectual Property rights. As a developer of new technology in the EV space … and I am filing patents in the space … only Trump has my back. The situation is absurd … but as it stands … until another Presidential candidate will stand up for my intellectual property rights and patents with the largest EV car market China … I will be supporting Trump. All the others want to take a knee to China … and that means I’m out of business as an innovator if we take a knee to China.

      • Corky

        The China issue was long overdue. However it was executed entirely incorrectly. I would also note that back in the 80’s it was widely noted that US companies were being told to hand over their IP and that all Chinese production facilities had to have at least 51% Chinese ownership. But greed won out.
        The argument at the time (by all the bright lights of the business community) was that the US was moving towards a knowledge and service economy and that manufacturing was dirty and expensive and we were better off letting the third world do it for us.
        Adam Smith’s ghost sat up and slapped the economy with it’s invisible hand to move them and the citizens now understand what that meant.
        The whining you hear is from multi national companies complaining that their offshoring strategies were not yielding as much profit as they want and that the Chinese were stealing their IP.
        Zero sympathy from me as they now use farmers as the the victim to extort concessions from China. In addition, the tariffs hurt small US businesses because they need supplies from China. Why? Because their suppliers offshored their production or went out of business because of Chinese competition.
        So they want protectionism which is a form of Socialism where consumers pay a tax to ensure the profits of the corporations. Or conversely, a form of mercantilism or just plain old isolationism. None of which have succeeded in the long run.
        Thinking that any of this will benefit anyone other than populist blowhards and millionaires is a fool’s fantasy. Trump and the business community are anti labor (which is everyone working for an employer), anti environment (because if we can saw it up and sell it that is best. And he and Ivanka still make all their cheap crap they sell in China.
        Even if China cries Uncle (and it won’t because they cannot afford to lose face) we are still left with an idiot who is all in with FF and enviro-rape because donors and it’s the opposite of what Democrats want.

  • Argovicus

    Good idea this Bimbo!
    Obviously the question comes up why does the automobile industry not make these?
    The Deutsche Post who makes the Street Scooter has been put under force to stop its activities! They will build some more vehicles and then will need to stop all there investments done. The factory shall be closed down. As the manufacturing of motor vehicles is not a purpose of Deutsche Post. Meaning, that Politics have killed again a leading project for making a better environment..