Enova and Freightliner, in a bid to sell more of their new commercial EVs, are sweetening the pot with their Green for Free™ initiative.

For commercial fleet operators, upgrading their diesel vehicles to EVs is an attractive proposition – the fuel and maintenance savings are often substantial, and easy to calculate. Now Enova and Freightliner, in a bid to sell more of their new commercial EVs, are sweetening the pot with their Green for Free™ initiative.

The idea is to eliminate the higher upfront costs that prevent some fleet owners from electrifying. According to Enova, “the anticipated savings fleets are expected to realize from the reduced maintenance and fuel cost of electricity of the electric vehicles are used over a period of time to cover the incremental expense for the technology.” Translated from the marketing-speak, this seems to mean “buy now, pay later.”

One of the pre-production vehicles was on display at last week’s Portland International Auto Show. Built on Freightliner’s All-Electric Walk-in Van chassis and powered by the Enova drive system, it features a 120-kW motor, and offers a range of up to 100 miles.

Image: Enova