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Brammo acquires chain of European dirt tracks

Oregon-based Brammo has announced that it is buying Quantyaparx, a chain of 16 dirt bike tracks in Germany, Austria, Spain, Sweden and the UK.

 

What would a day at the motocross track be like without those clouds of purple smoke and a roar like a chorus of giant bees? Hopefully just as much fun for the riders, definitely more fun for the neighbors (and the atmosphere), and the perfect opportunity for Brammo to market their electric motorcycles.

Oregon-based Brammo has announced that it is buying Quantyaparx, a chain of 16 dirt bike tracks in Germany, Austria, Spain, Sweden and the UK. No petrol burners are allowed at these parks, which means they don’t need to be located out in the industrial suburbs. "These bike tracks are in urban corridors, where people can ride more often and you don't have to make a journey out of it," said Brammo’s founder Craig Bramscher.

The tracks will now be called BrammoParx, and the company’s Engage and Encite bikes will be available for rent. Brammo hopes to get a little income and a lot of feedback from riders on the dirt circuit. The company has plans to develop parks in the US in 2012.

 

Image: Brammo Inc.

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