Love ‘em or hate ‘em, pickup trucks are popular – they made up 16% of US auto sales in 2017 (per Trucks.com). If EVs are to move into the mainstream, somebody needs to produce a mass-market pickup. Startups Workhorse, Havelaar and Bollinger have pickups in the pipeline; Tesla has been talking; and Ford finally feels… Read more »
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Workhorse’s plug-in pickup truck draws $300 million in pre-orders
Tesla isn’t the only company demonstrating pent-up demand for EVs. Workhorse Group (NASDAQ: WKHS) says it has received $300 million worth of pre-orders for its W-15 plug-in hybrid pickup truck. CEO Stephen Burns told Autoblog that soliciting advance orders was part of the company’s strategy. “We couldn’t build it and hope [customers] came,” he said…. Read more »