Search Results Found For: "F-150 Lightning"

CEO Jim Farley explains how Ford is learning from Tesla, marketing EVs as “digital products”

Ford CEO Jim Farley is no stranger to EVs—before he joined Ford, he worked at Toyota, and was deeply involved in bringing the Prius to the US market. In a wide-ranging recent interview with Fully Charged’s Robert Llewellyn, Farley talks about how he is shepherding his company through the process of electrification. Farley understands that… Read more »

Ford to build new T3 electric truck at BlueOval City in Tennessee

Construction is on track at Ford’s new BlueOval City campus in West Tennessee, where EV production is to begin in 2025. It sounds like quite a place—Ford and battery partner SK On plan to invest $5.6 billion and create 6,000 new jobs at the 3,600-acre campus, which will include a vehicle assembly plant, a battery… Read more »

Cable problems crop up as non-Tesla EVs begin charging at US Supercharger sites

Tesla has started to open some Supercharger stations to non-Tesla EV drivers in the US. EV boosters and influencers have been converging on the half-dozen or so “open” stations in the state of New York to test out the system and share some of the good and bad points. In a recent video, Marques Brownlee… Read more »

RAM 1500 REV electric pickup truck: concept meets reality

Despite a showy concept, Ram’s EV pickup doesn’t look that different than its gasoline versions. Is following Ford’s lead the right move? It was clear that the striking Ram 1500 REVolution Concept, unveiled at January’s Consumer Electronics Show (CES) in Las Vegas, foreshadowed a production electric Ram 1500 within the next couple of years. Ram… Read more »

Ford to build new LFP battery plant in Michigan

Ford plans to invest $3.5 billion to build an LFP battery plant in Marshall, Michigan. BlueOval Battery Park Michigan will initially employ 2,500 people when production begins in 2026. The automaker will offer LFP (lithium iron phosphate) as a second battery chemistry option in addition to NCM (nickel cobalt manganese), allowing customers to choose an… Read more »

EV price war! Ford responds to Tesla price cuts, boosts production of Mustang Mach-E

The greatest barrier to EV adoption is the steep price premium relative to legacy vehicles—and for the past couple of years, prices have been moving in the wrong direction, thanks to supply-chain constraints and general post-COVID inflation. When Tesla recently announced price cuts of up to 20 percent, the boo-birds crowed about softening demand, but… Read more »

Kaluza launches V2X trial with Volkswagen Group UK

Bidirectional charging and Vehicle-to-Everything (V2X) are two of the buzziest terms in the EV world these days—but the two aren’t quite the same thing. The former is an enabling technology for the latter, which is a package of applications that include using an EV as a backup power source and providing services to electric utilities… Read more »

LAX takes delivery of Nikola Class 8 electric truck

Los Angeles World Airports (LAWA), the agency that operates Los Angeles International Airport (LAX),  is gradually electrifying its fleet of more than 1,100 vehicles. It currently has in service or on order some 26 Ford F-150 Lightning trucks, 10 Ford Mach-E SUVs, 120 electric sedans, 32 electric trucks and 27 electric buses. The latest addition… Read more »

Electric Ram 1500 Revolution BEV Concept pickup truck revealed at CES

It’s reportedly close in exterior design to the production model we’ll see within months. Ram Trucks, the US truck arm of global automaker Stellantis, took the wraps off what it called the Ram 1500 Revolution BEV Concept truck on Thursday at the Consumer Electronics Show in Las Vegas. The production version of this fully electric,… Read more »

Will bidirectional EV charging kill generators? Generac downgraded by stock analysts

In the wake of the recent hurricanes in Florida, we saw the usual flood of anti-EV articles claiming that it’s better to have a gas vehicle in a natural disaster. Your favorite correspondent also got an article out of the situation, and concluded that on balance, you’re better off in an EV (although a lifted… Read more »