Posts Tagged: Ford Electric F-150

Here come the electric pickup trucks! Rivian R1T in production, Ford boosts investment in F-150 Lightning

A startup EV-maker has won the symbolic victory of producing the first mass-market electric pickup truck. The first production Rivian R1T electric pickup truck has rolled off the assembly line at the company’s factory in Normal, Illinois. “After months of building pre-production vehicles, this morning our first customer vehicle drove off our production line,” wrote… Read more »

Ford raises its EV game: 40% pure EVs by 2030, new platforms, new battery initiatives and more

In a virtual meeting with investors, Ford outlined a plethora of plans to expand its electrification efforts. There was a big bundle of news, which will take the media some days to fully unpack, but the gist of it is that, under a plan dubbed Ford+, the automaker will be allocating capital to three priority… Read more »

Ford unveils its 2022 F-150 Lightning electric pickup truck

The most popular vehicle line in the US now includes a battery-electric pickup truck. Is this the turning point for EVs? Wednesday evening, Ford unveiled its long-awaited battery-electric pickup truck, dubbed the F-150 Lightning. The name hearkens back to “the fastest truck in the world,” the Lightning F-150 SVT, which launched in 2002 with a… Read more »

Ford to reveal new F-150 Lightning electric pickup truck May 19

Pickups rule the US auto market, and the F-150 is the king of pickup trucks, so the fact that Ford is planning to release an electric version of America’s best-selling vehicle, which one marketing expert has called “the most successful consumer product in human history,” is a big deal. Ford has announced that it will… Read more »

Ford says electric F-150 will be “a workhorse,” will begin production in mid-2022

Many believe the tipping point for EVs in the US will occur when a selection of electric pickup trucks hits the market. Now Ford, the prime purveyor of pickups, has announced that it is moving ahead with its plans to produce an electric version of the F-150, the nation’s bestselling vehicle. The Detroit Free Press… Read more »

Ford COO says electric F-150 pickup and Transit van will arrive mid-2022

Ford COO Jim Farley has announced that electric versions of the F-150 pickup and Ford Transit van will make it to market by mid-2022. He offered no further information about the vehicles. “We are No. 1 in the pickup and the van market in Western Europe and the US, and this is our chance,” Farley… Read more »

Seven future electric pickup trucks. Maybe.

Over the first 10 years of their existence, most modern battery-electric cars have been compact hatchbacks or Teslas. While a few are marketed as crossover utility vehicles, none have been the full-size pickup trucks that make up a huge and very profitable segment of US vehicle sales. That’s about to change. What follows is a… Read more »

Ford’s electric SUVs and pickups are on the way

One of the biggest roadblocks to greater EV adoption is a lack of electric offerings in the form factors that are most popular with buyers: namely, SUVs and pickup trucks. The Mach-E could turn out to be a good first step towards filling those gaps in the market. Ford invested $500 million in Rivian last… Read more »